I’m sure you’ve heard the advice, ” you should apply blush on the apples of your cheeks”. It is very common advice, that sounds good in theory. It’s just kind of instinctual to apply blush here because, as I though when I first started wearing makeup, Where else would you put it? In reality most people don’t look their best when they apply their blush there. It makes your face look rounder and wider, which isn’t always a bad thing, but it’s not a flattering look on most.

So if you don’t apply blush on the apples of your cheeks, where do you apply it? Good question! Mostly it depends on your face shape. Before you can learn how to apply blush in the most attractive manner you need to find out whether your face is shaped like a square, heart, circle, or oval.

Step 1: Determine your Face Shape

If you have no clue what face shape you have, grab a mirror and a dry erase marker (you could also use a bar of soap or an old lipstick but these tend to be messier). Stand facing the mirror squarely, with your hair pulled back. Trace the edge of your face, but don’t include your ears.

After you’re done, step back and analyze what you’ve drawn. If your forehead and jaw are as wide as your face is tall, and the sides of your head are more straight than rounded, you’re a square. You have a heart shaped face if you have a narrow chin and jaw and a broader forehead. If your face has rounded edges but would be the same shape if you turned it on its side, you’re a circle. And If your face is longer than it is wide, and your jaw is roughly the same width as your forehead, you’re probably an oval.

Square, Circle, Heart, or Oval?? What are you?

Chances are you don’t fit completely into one category or another. Not every face in the world is going to fit into one of these boxes, but most of us identify stronger with one or two of them. If you still aren’t sure, just go with your closest fit (or your gut feeling), or you can read all the techniques and see what looks best.

So now that you know your shape, scroll down to that section, where I’ll show you in detail, how to use blush to best accent your features.

How to apply blush on a Square Face

When you are applying blush on a square face you want to use it to add softness and roundness. My favorite way of doing this is to apply a soft neutral shade (peach always works or for darker complexions try a muddy coral) high on the tops of the cheekbones, then blend it in a curve up towards the temples.

If you want a little extra, dust a brighter shade at the highest part of your cheekbones. This will really draw attention to the curves and angles of your face and detract from any straight lines.

How to apply blush on a Heart shaped face

The goal when applying blush to a heart shaped face is to create width below the bottoms of your ears to increase facial balance.

With a large fluffy brush circle the blush over the apples of your cheeks, then blend it downward towards your jawline and outward towards your ears. Make sure to always follow the 1 finger rule. “you blush should be at least 1 finger’s width from your nose, eyes, and mouth.

For a more dimensional look layer a slightly lighter or darker shade over the first one. This will create a more natural look because no one flushes one flat color. Or save time and use a dual or tri colored blush compact.

How to Apply Blush on a Round Face

A round face is all curves and no angles, so when you apply your blush your objective is to accent your cheekbones and almost carve them out so to speak. Start with a darker blush and apply it just under your cheekbones with a flat fluffy brush. Don’t apply this as low as where you would contour, but just slightly above there.

Next take a medium sized blush brush, and sweep a lighter shade (bonus points if it’s shimmery!) along your cheekbones. Be sure neither shade goes past the point of your cheekbones. The point of your cheekbones is the lowest part of your cheekbones, kind of next to your nose.

The key with this look is blend, blend, blend. If you are contouring at the same time, do that first, then add the darker blush and blend, and finally dust the lighter shade on up high, and blend some more.

How to Apply Blush on an Oval Face

An oval face is probably the easiest shape to enhance. You can wear blush on the apples of your cheeks, along your cheekbones or a soft wash over your whole cheek.

Your main concern is making sure the blush stays on or above your cheekbones. Any lower and you drag your face down and lose a lot of definition. If you follow that rule however, you can get away with pretty much every blush trend out there. So have fun and try something new.

I hope this was helpful to you. Just remember, makeup trends will come and go, but the truly stylish people recognize not everything looks good on them and they embrace their differences.

If you have any questions please feel free to leave them in the comment section below. I’d love to hear from you.

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